When we create resources in Azure, we have to follow certain naming convention (e.g. all lower case letters, max 25 characters, no spaces etc.).
Furthermore sometimes Azure automatically assigns some random names to the resources. All of these make it less user friendly.
Cerulean has a unique feature where you can assign a friendly name to a resource and then the application displays that friendly name inside
the application making it easier for you to manage the application.
For example, we have a storage account named "cerebrata3310" that stores the diagnostics logs for one of our Virtual Machines. We have given that account
a friendly name of "Cerebrata VM Logs".